History

1996
- June
-
- Established Gurunavi, an online restaurant search site for the Kanto area, as part of the NKB, Inc. business.
- Aug.
-
- Launched optional reservation system service
Top of page
1997
- Mar.
-
- Formed alliance with Japan Restaurant Association
- Sep.
-
- Launched nationwide version
Top of page
1998
- Mar.
-
- Formed alliance with Mebaekai, an association of long-established restaurants across Japan
- May
-
- Launched train station search service
- Aug.
-
- Formed alliance with Osaka Restaurant Management Association
- Nov.
-
Top of page
1999
- July
-
- Introduced Otoku Keijiban, a bulletin board service for special deals
- Aug.
-
- Installed Gurunavi Board, an advertising pillar providing maps
- Sep.
-
- Launched NTT docomo i-mode service
Top of page
2000
- Feb.
-
- Introduced service for J-Sky on J-Phone
- Gurunavi, Inc. established
- June
-
- Launched Gurunavi Recipes
- Oct.
-
- Launched Gurunavi PRO
- Restaurant membership exceeds 10,000
- Nov.
-
- Launched Gurunavi Food Market
- Dec.
-
- First issue of Gurunavi News published
Top of page
2001
- Jan.
-
- Launched Gurunavi Restaurant Wedding
- Feb.
-
- Launched Gurunavi Chef Kuru
- May
-
- July
-
- Launched Gurunavi Community
- Nov.
-
- Introduced member restaurants management system
- Launched My Gurunavi
Top of page
2002
- Feb.
-
- July
-
- Launched NIKKEI NET Gurunavi Otona no Restaurant Guide, a guide to gourmet and haute cuisine restaurants
- Started operation of Ekikara-Timetable on Gurunavi website
- Sep.
-
- Gurunavi University established
- Launched service on KDDI EZweb
- Oct.
-
- Launched Kochira Hishoshitsu
Top of page
2003
- Apr.
-
- Launched Raku-Raku Kanji-san
- Launched GPS service on NTT docomo
- Oct.
-
- Launched Super Raku-Raku Kanji-san
- Launched KDDI EZ navi-week service
- Dec.
-
- Launched Tsukigata Hanpeita Mail, an weather information mail service for mobile phones
Top of page
2004
- Mar.
-
- Apr.
-
- Started providing information for Let's Enjoy TOKYO, Tokyo Metro's sightseeing page
- Started operation of Gurunavi Travel
- Launched SURF & SNOW
- Aug.
-
- Launched Yoshimoto Gurunavi
- Launched Gurunavi Delivery
- Sep.
-
- Launched Gurunavi Lunch
- Launched Korean, Chinese and English language versions
- Dec.
-
Top of page
2005
- Jan.
-
- Launched Special Coupon service for mobile users
- Apr.
-
- Launched Gurunavi Points (now Gurunavi Super Gu Points)
- Listed on Osaka Securities Exchange Hercules
- June
-
- Launched Gurunavi Value Plan
- July
-
- Formed operational alliance with JR East in Suica E-money business
- Sep.
-
- Introduced map-based restaurant search program
- Oct.
-
- Made JOY JOY, Inc. a subsidiary
- Nov.
-
- Established Gurunavi Shanghai, Inc.
- Established Gurunavi Promotion Community, Inc.
Top of page
2006
- Feb.
-
- Launched Japanese version of Gurunavi Shanghai
- Mar.
-
- Launched Gurunavi Wedding
- Started sales of Gurunavi Jirushi brand, produced in collaboration with professional chefs
- Launched Hanshin Tigers Gurunavi Restaurant Guide
- Apr.
-
- Launched Gurunavi Premium
- Started providing Tokyo Trend Ranking via the free magazine Let's Enjoy TOKYO
- July
-
- Launched Gurunavi Travel Forum
- Aug.
-
- Launched Gurunavi Sightseeing and Business Trip Support Navigator
- Sep.
-
- Introduced Gurunavi Delivery order via mobile
- Launched word-of-mouth food information site Minna no Kuchi Komi
- Oct.
-
- Gurunavi posts information on over 500,000 restaurants
- Nov.
-
- Started providing information for MSN
Top of page
2007
- Jan.
-
- Launched HapiNavi in corporation with Cyber Agent, Inc.
- Feb.
-
- Launched English version Gourmet Guide on Gurunavi Mobile
- Mar.
-
- Started providing information to mobile NAVITIME and EZ Naviwalk of KDDI
- May
-
- Launched Gurunavi PRO Community Forum
- Launched Gurunavi Delivery takeout service
- July
-
- Introduced commission system for Gurunavi Delivery
- Launched Drive Route Kensaku service
- Started providing Gurunavi food and drink information via Suntory Gourmet Guide
- Sep.
-
- Oct.
-
- Combined Internet Navi Tokyo and Gurunavi to start operation of Let's Enjoy TOKYO, a collaboration between Gurunavi and Tokyo Metro
- Nov.
-
- Established merger company FeliCa Pocket Marketing, Inc.
Top of page
2008
- Jan.
-
- Launched online movie delivery service on YouTube
- Provided Gurunavi information on 2008 Beijing Olympics Special via Chinanet and Searchina
- May
-
- Launched Gurunavi Yakatabune Cruising, a pleasure cruise information site
- July
-
- Launched Gurunavi Shanghai Delivery
- Launched Gurunavi Labo
- Established Gurunavi Board in JR Osaka station
- Aug.
-
- Relaunched member restaurants management system as Gurunavi PRO for restaurants
- Sep.
-
- Launched restaurant staff search engine Raku-Raku Kyujin
- Launched Gurunavi Channel, on which member restaurants can publish video content
- Oct.
-
- Established Let's Enjoy Touch in four Tokyo Metro stations
- Dec.
-
- Established Gurunavi Environmental Declaration
- Launched Gurunavi Eco and Restaurant Eco Page, which profile environmental activities of restaurants
- Launched Kanji no Mikata, a support site for party planners
- Listed on 1st section of the Tokyo Stock Exchange
Top of page
2009
- Feb.
-
- Started providing Gurunavi widget for NTT docomo
- Mar.
-
- Launched Gurunavi Chef, an online information resource for chefs
- Apr.
-
- Launched iPhone/iPod touch application and website
- May
-
- Launched Shukan Gurunavi Market, a subscription-based purchasing site
- June
-
- Introduced food items of credit union's clients to Gurunavi member restaurants
- Launched Nihon Zenkoku Shinkin Umaimon Chizu, a map of Japan introducing to member restaurants food produced by customers of shinkin banks
- July
-
- Launched Concierge Service in Gurunavi Wedding
- Aug.
-
- Launched Gurunavi Chisan Tasho Navi
- Sep.
-
- Administered secretariat for Marche Japon, supported by a grant from the Ministry of Agriculture, Forestry and Fishery
- Received mandate for Soco Coco from METI
- Launched Softbank Mobile Widget Support
- Launched Hakone tourist information site Hakone Style
- Launched mobile version of Gurunavi PRO for Restaurants
- Oct.
-
- Kiryu City Restaurant Start-up Course, a program to support the opening of new restaurants in Kiryu City
- First issue of ingredient coupon catalogue
- Nov.
-
- Received mandate from METI for advanced agricultural production initiative
- Dec.
-
- Launched Gurunavi Ranking
Top of page
2010
- Jan.
-
- Developed support service for foreign tourists with Gurunavi Restaurant Card
- Mar.
-
- Gurunavi restaurant guide information integrated into Sekai Camera API
- Launched Twitter integration service on Gurunavi restaurant guide pages
- Launched NTT docomo Auto-GPS-Remind functional support
- Launched Ennou Enbai.jp, a portal site for connecting producers and volunteer workers in local agriculture
- Apr.
-
- Launched Android application and website
- May
-
- Started sales of Gurunavi Sound Pen and Gurunavi Audio Book Shanghai
- Launched Mixi scheduling application,"When should we go for drinks?"
- Launched Chotto-Gu service, which allows users to tag restaurants to a personalized list
- Jul.
-
- Published first issue of Gurunavi x Tasucall Pro Catalogue
- Launched menu connecting consumers with food producers
- Started providing information on restaurants that are easily accessible for the physically disabled
- Gurunavi digital signage installed at Shibuya station
- Aug.
-
- Launched iPad application Gurunavi Recipes
- Formed operational alliance with Piku, a coupon website
- Sep.
-
- Launched My Recommended Menu Ranking, in which users rank their favorite restaurant dishes
- Launched Gurunavi x Piku, a coupon purchasing website, in collaboration with Piku Media
- Oct.
-
- Established Gurunavi Research Institute, Inc.
- Merged with consolidated subsidiary Joy Joy, Inc.
- Began displaying on Gurunavi the number of stars for restaurants listed in the Michelin Guide 2011, in association with Nihon Michelin Tire Co., Ltd.
- Nov.
-
- Launched Gurunavi NEW Touch
- Launched Event Coupons
- Received Porter Prize 2010
- Launched Entry Members, an entry-level member restaurant service
Top of page
2011
- Apr.
-
- Launched Point Coupon exchange service
- Launched Restaurant Feature Search smartphone app
- Launched website to support restaurants affected by the disaster, Eating Out Day—Give Restaurants Your Support!
- May
-
- Launched Happy Restaurant in Gunma Prefecture, providing multi-course dinners to evacuees from disaster-affected areas in Tohoku
- June
-
- Launched Gurunavi Casual Wedding Reception
- Launched user-generated town guide Square Clip
- Introduced Gurunavi NEW Touch with coupon authentication
- Aug.
-
- Launched Premium Restaurant website
- Sep.
-
- Launched special Secret Coupon program exclusive to Gurunavi members
- Launched Gurunavi Gift Card program offering dinner coupons valid at restaurants nationwide
- Oct.
-
- Launched "Watashi no Kuchikomi & Menu Ranking"
- Nov.
-
- Launched Toku-GU bargain coupons for mobile devices
Top of page
2012
- Apr.
-
- Released new logo for Let's Enjoy TOKYO
- Inaugurated Gurunavi Research Institute's Inbound Research Society for visitors to Japan
- May
-
- Launched the Super Super Raku Raku Kanji-san application
- Launched the Gurunavi Concierge for Gurunavi Premium members
- Began experimenting on NFC certification for Gurunavi Touch in cooperation with 3 other communications companies
- June
-
- Made Gurunavi Super Gu Points redeemable at restaurants
- Sep.
-
- Introduced iOS6 Passbook compatibility
- Launched Chef Gohan
- Oct.
-
- Established Gurunavi Singapore
- Launched Find it:, a restaurant search app series
- Nov.
-
- Launched Gurunavi Wedding smartphone app
- Launched Tokyo 100 Guide, an app for creating a personalized day out
- Started operation of Michelin Guide Digital
- Started Gurunavi Member Ranking program

Top of page